Pages

Image

Optimize your website with .webp images

Web designer working on his laptop

.webp: An image format

.webp is an image format that uses advanced compression techniques to reduce file sizes without compromising image quality. It provides significant savings in file size compared to traditional image formats like JPEG and PNG.  

Did you know?

Webp typically achieves an average of 30% more compression than JPEG and JPEG 2000, without loss of image quality (see Google's comparative study)

Key features of .webp

  • Lossless and lossy compression: .webp supports both lossless and lossy compression, allowing you to choose the level of compression that best suits your needs.
  • Improved image quality: Even at high compression rates, .webp often maintains or even improves image quality compared to other formats.
  • Support for transparency: .webp supports transparency, making it suitable for images with alpha channels or overlays.

Advantages of using .webp for web images

  • Smaller file sizes: This results in faster loading times and improved user experience.
  • Enhanced image quality: .webp often provides better image quality, especially at high compression rates.
  • Versatility: .webp can be used for a wide range of image types, including photos, graphics, and logos.

Best practices for using .webp images

To optimize your website's performance and user experience, consider these best practices for using .webp images:

  • Convert existing images: Use a reliable converter and experiment with compression settings.
  • Create new images in .webp: If your design software supports it, create images directly in .webp format.
  • Serve .webp images responsively: Deliver images that are sized appropriately for the user's device and screen resolution.
  • Ensure compatibility with older browsers: Provide fallback options for older browsers.
  • Use a CDN: A content delivery network can improve performance.
  • Monitor and optimize: Regularly track your website's performance and make adjustments as needed.

By following these tips, you can make your website faster and more enjoyable for your visitors.

Did you know?

Converting .png images to .svg (Scalable Vector Graphics) might be considered in certain cases:

  • Simple shapes and text: If your .png image consists primarily of simple shapes and text, converting it to .svg can result in even smaller file sizes and better scalability.
  • Vector-based graphics: If the original image was created as a vector graphic (e.g., in Adobe Illustrator), converting it to .svg can preserve its quality and scalability.

However, for most .png images, converting to .webp is likely the better option.

Useful Resources

As of September 2024, most modern web browsers and devices support .webp format. However, some older or less common platforms might still have compatibility issues. check the browser support for .webp.